I like to ask brands whether I can showcase this relationship before I put their logo on my Media kit or my website - and I'd advise for you to do the same.
Actions speak louder than words and this is a great way to create expectations around what it will be like to work with you! However, it might be harder to showcase this as most of the advertisers might not want you to share the numbers from their campaigns. So proceed with caution and ask before you use the information on your Media kit.
If you're doing some pro-bono campaigns, this might be something that you can negotiate with the organisations you work with!
You're giving them free content and promotion - and they allow you to use the stats for your purposes. Your Media kit should be an extension of your visual brand. Make sure you use the same colour scheme, fonts, graphics and some of your best pictures on it. Use spell-check to ensure there are no grammatical errors - typos will make you look unprofessional. You can also read it out loud and get feedback from others. Yes, you will probably send this document via email most of the time, but this is still good to have. Contact information may include things like your email, website and social media handles.
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Let's start by answering an important question: What is a Media kit? The Economist has a similar tool where you can find out more information about advertising with their different brands: from their rates and policies to the audience demographics per publication. Here's their audience breakdown for The Economist Online.
Influencer Media Kit Template
Back to Media kits for Influencers: Your Media kit should function as a summary of your social media presence and the services you can provide. Would you like to see my Media kit?
Click the link below to download it! Note: I've covered my rates for now as I'm not mentally ready to share that information with the world, but everything else is there!
Does your resume illustrate your greatness?
My Media kit doesn't cover all of the points listed below, but I'm constantly updating it with new sections. Information about your blog and mission Why are you doing what you are doing? Numbers, numbers, numbers! Services and Rates This is your place to list the services you provide e. Policies and Values Again, it's a great way to communicate and create expectations about what it will be like to work with you. Testimonials I think it's always great to include testimonials. Photo by Ellen Melin on Unsplash. Brands you've worked with That logo section will give you so much more credibility - especially in the eyes of a brand that hasn't worked with influencers too much.
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Case Studies and Sample work Actions speak louder than words and this is a great way to create expectations around what it will be like to work with you! Pictures and Aesthetics Your Media kit should be an extension of your visual brand. Contact information Yes, you will probably send this document via email most of the time, but this is still good to have. Congratulations, you are ready to create the next iteration of your Media kit!
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